Fitty

About Us

Get to know Fitty — who we are, what we do, and
how we’re shaping a smarter, more supportive
fitness experience. Learn about our journey, our
purpose, and the vision driving everything we build.

About Image 1

Our Story

Fitty started with an idea to make food logging (with voice) and calorie tracking easy again. From there, it grew into an all-in-one fitness platform—a product built on pure passion, perfect timing, and a healthy dose of enthusiasm.

Purpose

Fitty started as Bart’s idea — simple, timely, and rooted in our shared love for fitness and sports. But as we built it, we realized it’s more than just an app; it’s a space where people can share their journeys, cheer each other on, and grow together. Our purpose is to make fitness feel less like a solo grind and more like a supportive community where everyone moves, learns, and levels up side by side.

Vision

Our vision for Fitty is simple but bold—to become a platform that inspires millions and makes fitness a bigger, more natural part of everyday life. We see Fitty as a space where people discover motivation, build healthy habits, and feel supported every step of their journey. We’re here to champion the idea that fitness isn’t just a hobby—it’s a movement, and everyone’s invited.

The
Roadmap

AI Acceleration

Balance & Movement

Statistics & Visualization

Mobile Power-Up Quarter

The
Roadmap

AI Acceleration

Balance & Movement

Statistics & Visualization

Mobile Power-Up Quarter

The
Roadmap

AI Acceleration

Balance & Movement

Statistics & Visualization

Mobile Power-Up Quarter

The
Roadmap

AI Acceleration

Balance & Movement

Statistics & Visualization

Mobile Power-Up Quarter

The Team

Meet the people behind Fitty, a group driven by passion, creativity, and a shared commitment
to making fitness easier and more meaningful. Together, we bring ideas to life and keep Fitty
growing with every step forward.



Bart Freriks

Founder & CTO